Writing & Thinking
Thoughts on marketing strategy, automation engineering, AI tools, and the intersection of creative and technical work.
2026
How to Use a Google Ads N-Gram Script to Find Hidden Keyword Winners (and Losers)
Learn how a Google Ads n-gram script breaks your search terms into individual words and phrases so you can cut wasted spend, find new keywords, and optimize campaigns faster.
2026
MCP Servers for Marketers: Connect Your AI to Everything
A practical guide to Model Context Protocol servers - the universal adapters that let your AI assistant control HubSpot, Google Ads, and more.
2026
Reddit as a Lead Gen Channel: Daily Prospect Discovery with n8n
An automated workflow that finds high-intent prospects on Reddit every day and delivers an actionable digest.
2026
Scoring Thousands of Influencers with AI: An Automated Enrichment Pipeline
How I built an n8n workflow that scrapes LinkedIn and Instagram data for thousands of contacts and classifies them into influencer tiers.
2026
How I Built a Multi-Agent AI Stack on a Mac Mini
A deep dive into NxtOps — a self-hosted orchestration platform running 7 Claude Code agents with per-agent permissions, n8n workflows, Qdrant vector memory, and Langfuse tracing on a Mac Mini.
2026
We Cut the Ad Budget in Half. The Pipeline Didn't Flinch.
Ad budget cut in half. Pipeline targets unchanged. Here's the exact system that kept results steady — channel reallocation, funnel compression, and automation. If you're being asked to do more with less, start here.